Back to blog

E12 : What’s love got to do with brand?

It’s hard to sum up Adam Blake, brand guru and design expert, in one glib sentence. A hippy upbringing in the Sydney bush taught him how to be a gracious host. A stint as a Steiner teacher introduced him to the magic of storytelling. And his time as a social policy researcher inspired him to jump the fence and co-found social ventures instead of just writing about them.

All along, love has been the continuous thread connecting Adam’s career incarnations and brought him finally to iconic Aussie boot brand Blundstone where he sculpts the now-global brand. Adam’s philosophy on life, love and design and how they intersect make him one of the best in the biz. The proof is in the boots.

LISTEN TO EPISODE 12 HERE

Early in his career Adam worked as a Steiner teacher in Tasmania where he also helped build the school. He credits his time working in early childhood development and the need to hone his storytelling skills that set him off on his career in creativity, design and brand management.

Early in his career Adam worked as a Steiner teacher in Tasmania where he also helped build the school. He credits his time working in early childhood development and the need to hone his storytelling skills that set him off on his career in creativity, design and brand management.

Keep up to date with our latest articles

Thank you. We will be in touch soon.

E8: How does a big business tell a story?

If content is king, Bastion Collective’s Richard Chapman and Marteen Burger are the high priest and priestess of digital storytelling. In this episode Bastion Effect CEO, Richard Chapman and Bastion Stadium GM, Marteen Burger discuss all things content with Michelle Cox. Their working partnership has spawned campaigns that have transcended the medium and helped Australian brands turn their stories into digital content that connects. Richard and Marteen explores what makes a great digital campaign and who is doing the best work around the globe.