The full-service sponsorship and experiential agency
EBA stands for Emotional Brand Alignment. Or to put it another way, it means we realise the most effective connections are the ones that leverage and enhance consumer emotions.
At Bastion EBA we are one of Australia’s only full-service sponsorship and experiential agencies.
We use insights-based research and data to understand what makes consumers tick, but more importantly to create enjoyable experience-based events, partnerships and sponsorships that harness their wants and passions.
We call it Emotional Marketing and it’s born from the principle that when you stop disrupting what people are interested in, and start becoming what people are interested in, you forge long-lasting emotional bonds between brand and audience.
We are Bastion EBA. What experiences can we create together?